Advertising & Marketing Blog

Great article at MediaPost Pubs on how coupons and wal-mart are leading the charge in back-to-school. The funny part is that they don’t say which has been more successful, all coupons or just Wal-Mart, drawing the distinction that Wal-Mart doesn’t do coupons and has remained true to its everyday-low-price strategy. However, both strategies have their [...]

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I was recently asked to participate in an interview with Jim Blasingame of the Small Business Advocate to share our experiences as an entrepreneurial start-up and what lessons we’ve learned and the value of doing business face-to-face with customers and partners. Click here for a link to the radio interview and let me know what [...]

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Check out the short video recap of the most recent affiliate summit marketing conference in NYC. It was a big show (the show seems to be growing every year), which is amazing considering other shows/conferences are losing steam in the down economy. Enjoy!

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It was only a matter of time before Yahoo! got in the coupon game. As the world’s largest consumer destination site for content, they have everything under the sun. I remember them having a presence in consumer discounts / coupons going back a while but I remember those offers being limited to online shopping and [...]

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